{"id":47871,"date":"2022-06-19T16:35:00","date_gmt":"2022-06-19T14:35:00","guid":{"rendered":"https:\/\/wp-web.design\/?page_id=47871"},"modified":"2026-10-06T10:33:58","modified_gmt":"2026-10-06T08:33:58","slug":"modern-websites-technology-design-seo","status":"publish","type":"blog","link":"https:\/\/netzwerk.design\/en\/blog\/moderne-websites-technik-design-seo\/","title":{"rendered":"What makes a modern website - technology, design, SEO"},"content":{"rendered":"<p class=\"gb-text topline gb-text-d86e12de\">Digitalisation in the company<\/p>\n\n\n\n<h2 id=\"kriterien-fur-die-modernitat-einer-unternehmenswebseite\" class=\"gb-text marker nobreak ani1\">Criteria for the modernity of a company website<\/h2>\n\n\n\n<p class=\"gb-text gb-text-2cbb56e5\">The following criteria are decisive for a modern company website. <\/p>\n\n\n\n<h3 id=\"erster-eindruck\" class=\"gb-text\">First impression<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Does your website look modern in terms of design and operation?<\/li>\n\n\n\n<li>Does it look off the peg or does it stand out?<\/li>\n\n\n\n<li>Does your website adequately convey your corporate culture?<\/li>\n\n\n\n<li>Do you offer services or products with unique selling points?<\/li>\n\n\n\n<li>Skilled workers are wanted! - Are you attracting young talent with your company website?<\/li>\n<\/ul>\n\n\n\n<h3 id=\"modernitat-und-sicherheit\" class=\"gb-text\">Modernity and safety<\/h3>\n\n\n\n<ul class=\"wp-block-list bottom-0\">\n<li>Top web design? You can tell how old a website is: Text, graphics, images and layout must be up-to-date and modern.<\/li>\n\n\n\n<li>Use the latest software versions for hosting and your website.&nbsp;<\/li>\n\n\n\n<li>Regular updates ensure functionality and protection against attacks.<\/li>\n\n\n\n<li>Legal framework conditions are changing: privacy policy, cookie notice, integration of podcasts, videos, social media.<\/li>\n<\/ul>\n\n\n\n<h3 id=\"seo-such%c2%adma%c2%adschinen%c2%adopti%c2%admierung\" class=\"gb-text gb-text-66c1de76\">SEO - Search engine optimisation<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Industry-specific search terms are constantly changing.<\/li>\n\n\n\n<li>Your product range and scope of services continue to develop.<\/li>\n\n\n\n<li>Your strategic positioning in the market is changing.<\/li>\n\n\n\n<li>The competition is also developing its digital presence, your search engine ranking is always relative to your competitors<\/li>\n<\/ul>\n\n\n\n<h3 id=\"mobiles-internet\" class=\"gb-text\">Mobile Internet<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>More than half of all visits are already made via mobile devices - a mobile-optimised website is a must!<\/li>\n\n\n\n<li>New models and new versions of operating systems and browsers are constantly being released.<\/li>\n\n\n\n<li>The loading time of websites has a direct impact on their ranking on Google.<\/li>\n<\/ul>\n\n\n\n<h3 id=\"nutzerfreundlichkeit\" class=\"gb-text\">User friendliness<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>1-click policy: The demands of Internet users are changing. They want to obtain information at a glance and finalise their enquiry or purchase in a short space of time.&nbsp;<\/li>\n\n\n\n<li>It is therefore recommended that you regularly check and optimise the information and ordering processes of your website and shop.<\/li>\n\n\n\n<li>I will advise you on this and implement the results.<\/li>\n<\/ul>\n\n\n\n<h3 id=\"technik-dieser-website\" class=\"gb-text\">Technology of this website<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Webspace <span style=\"font-size: inherit; font-family: inherit;\">Hosting: <\/span><a href=\"https:\/\/raidboxes.io?aid=11952\" target=\"_blank\" rel=\"noreferrer noopener\">Raidboxes<\/a> *\n<ul class=\"wp-block-list bullet\">\n<li>Apache server with 2 vCores and 4 GB RAM memory<\/li>\n\n\n\n<li>Redis Object Caching with Dynamic+<\/li>\n\n\n\n<li>Advanced Varnish Cache<\/li>\n\n\n\n<li>Web server, database, Varnish cache on separate systems<\/li>\n\n\n\n<li>Web Application Firewall<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Local fonts: Instrument Sans \/ Inter \/ IBM Plex Mono<\/li>\n\n\n\n<li>Homepage: &gt; 5000 characters, various vector graphics &amp; photos, loading time &lt; 1 second<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>What makes a modern website today? It is an expression of a company's future viability and level of digitalisation. You should consider these quality criteria.<\/p>","protected":false},"featured_media":117691,"menu_order":1,"template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-47871","blog","type-blog","status-publish","has-post-thumbnail","hentry","infinite-scroll-item"],"acf":[],"_links":{"self":[{"href":"https:\/\/netzwerk.design\/en\/wp-json\/wp\/v2\/blog\/47871","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/netzwerk.design\/en\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/netzwerk.design\/en\/wp-json\/wp\/v2\/types\/blog"}],"version-history":[{"count":0,"href":"https:\/\/netzwerk.design\/en\/wp-json\/wp\/v2\/blog\/47871\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/netzwerk.design\/en\/wp-json\/wp\/v2\/media\/117691"}],"wp:attachment":[{"href":"https:\/\/netzwerk.design\/en\/wp-json\/wp\/v2\/media?parent=47871"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}