On-page SEO & GEO – optimisation per page
For service pages, industry pages, landing pages and key topics on your website: we optimise each page individually for Google and AI systems – from keyword analysis to schema markup. Select the estimated number of pages; you will be billed based on the actual number.
250,00 € Plus VAT. per page / article / product
On-page SEO & GEO for WordPress – Optimisation on a per-page basis
On-page SEO & GEO – ensuring your most important pages are found and make a strong impression
Google evaluates each page of your website individually. A service page intended to be found for „paediatrician Starnberg“ or „employment law Munich“ must answer precisely that search query – with relevant text, a clear heading structure and sound technical implementation. On top of that, there is now a second requirement: AI systems such as ChatGPT, Perplexity or Google’s AI Overviews must recognise the page as a reliable source in order to cite it in their responses.
That’s why we optimise where it makes a difference: page by page – on your services pages, topic pages and landing pages.
What we do for you – per page
Analysis & Strategy
We examine the page’s main keyword, compare it with the actual search intent, and analyse which pages are currently ranking for that term – and why. We also check whether other pages on your website are targeting the same keyword and competing with one another (keyword cannibalisation).
Content optimisation
We will revise the existing text and expand it where necessary: semantic context, readability, heading structure (H1–H3), title tag and meta description.
Internal links & images
We link the page to relevant content on your website – using meaningful anchor text that shows Google how the page fits into your website’s overall structure. Images are given descriptive alt text, which is beneficial for image search and accessibility.
GEO: Visibility for AI systems
We ensure clear entity signals – who, what, where – and add an FAQ section based on typical user and AI queries. This makes your content citable for generative search queries.
Schema.org Markup
Depending on the page type, we create the appropriate JSON-LD – such as WebPage, Service or FAQPage – including combinations of these. Cleanly implemented and technically validated.
Documentation & Measurability
You will receive a concise overview of all changes, including a brief explanation and details of any outstanding technical issues, such as loading times. Where data from Google Search Console is available, we record the baseline as a reference.
Who stands to benefit from optimisation
Companies whose customers are searching regionally or within a specific field stand to benefit particularly. In such cases, competition is often limited, and any well-optimised website can make a real difference.
Medical practices and clinics: Patients search locally. Those who appear in search results for „dermatologist Munich“ or „paediatrician Starnberg“ will receive the calls. → Websites for medical practices
Law firms and notaries: Visibility for your areas of legal practice in your region – where clients are actively seeking support. → Websites for law firms
Craft businesses: Local visibility is often the most direct route to new jobs – without an advertising budget. → Websites for tradespeople
Companies and founders: Long-term organic visibility instead of ongoing costs for paid adverts. → Websites for businesses
Individual pages or the whole website?
The WordPress audit and on-page optimisation complement each other, but serve different purposes.
The audit is the diagnosis: We analyse your entire website in terms of data protection, performance, SEO and accessibility, and provide a prioritised action plan. Implementation is not included in the audit. We can implement website-wide technical corrections on request.
On-page optimisation is the process of: We carry out a thorough and comprehensive overhaul of individual pages – from keywords to schema markup.
The two can be combined effectively: the audit identifies which pages offer the greatest potential for improvement, and we then optimise these specifically. If you already know which your most important pages are, you can also start with on-page optimisation straight away. We deal with load times and Core Web Vitals as part of a separate service: performance optimisation.
How we work: Expertise, experience and AI
When it comes to content optimisation, we use a three-pronged approach: your specialist knowledge, our experience gained from web projects since 2010, and targeted AI support. The result is content that is factually accurate whilst also being optimised for search engines and AI systems.
Why netzwerk.design?
We have been developing WordPress websites since 2010 – and right from the start, our aim has been to ensure they can be found. For us, search engine optimisation is not an afterthought, but an integral part of our approach: from site structure and technical implementation right through to content strategy. Our clients come from Munich, the Ammersee region and all over Bavaria, and they value our technical expertise, clear approach and personalised support.
Would you prefer to have a chat first? During a free initial consultation, we’ll take a look at your website and identify the pages with the greatest potential.
Book an initial consultationFAQ
What is the difference between on-page SEO and GEO?
On-page SEO optimises a page for traditional search engines such as Google – with the aim of appearing in the search results. GEO (Generative Engine Optimisation) goes one step further: we prepare content in such a way that AI systems such as ChatGPT, Perplexity or Google’s AI Overviews recognise the page as a credible source and include it in their responses.
For which sites is this service useful?
This applies particularly to pages of strategic importance: performance pages, topic pages and sector-specific landing pages. For contact pages, legal notices or general standard pages, it is usually not worth the effort.
I already have some text – does it all need to be rewritten from scratch?
No. We always start with your existing content. We revise and add to it in a targeted manner, rather than rewriting it unnecessarily. This works on any existing WordPress website – regardless of when or by whom it was created.
What is the difference between this and a WordPress audit?
The audit is the diagnosis: it analyses your entire website in terms of data protection, performance, SEO and accessibility, and provides a prioritised action plan – without implementation. On-page optimisation involves implementing changes on individual pages. We carry out website-wide technical corrections on request.
What is needed before optimisation can begin?
We need access to your website (WordPress backend or staging site) and, ideally, a brief description of the site’s main topic and your target audience. We will clarify everything else as part of the keyword analysis.
How long does it take to optimise a page?
You will usually receive the result a few days after placing your order.
When will results become apparent – and are they measurable?
Improvements to the title and meta description often become apparent in the search results after just a few weeks. Experience shows that noticeable changes in rankings take three to six months, depending on the level of competition and the initial situation. If data from Google Search Console is available, we record clicks, impressions and average position in advance as a baseline.
What is the difference between on-page and off-page SEO?
On-page SEO covers everything that happens on your own website: content, structure, technical aspects and internal linking. Off-page SEO refers to external signals, primarily backlinks and Google reviews. On-page SEO is the sensible first step because it is entirely within your control.
Is SEO worth it for small businesses too?
Yes, often even more so. For regional search terms and niche topics, the competition is often manageable. A well-optimised website for a doctor’s surgery or a trades business can quickly make it onto the first page in its region – without a large budget.
Do I need on-page SEO if I'm already running Google Ads?
Advertisements provide immediate visibility, but incur ongoing costs. Organic rankings take longer to take effect, but their impact is long-lasting and involves no click costs. And well-optimised landing pages also make your advertisements more effective.