What does the website aim to achieve?
The website serves to present the company, provide an overview of services and attract customers. Visitors to the website should get a comprehensive overview of the range of services.
Who is the target group?
Financial engineering and risk management - RIVACON GmbH is an established service provider of financial mathematics for banks, energy suppliers and asset managers.
How is the website designed for this?
The service areas are abstract activities and consist of analyses, calculations, estimates and the resulting forecasts.
Despite the abstract nature of the company's activities, all service areas should be presented in a clear and entertaining way. The website should convincingly emphasise the company's special qualifications and convince visitors that they are at the right address for their requirements.
Transparency and clarity are deliberately emphasised in the overall design, as these are fundamental values of RIVACON's work. Plenty of white space gives the content room to appear calm and confident. Linear and graphic structures characterise the image. Vector graphics, some animated, communicate the content in support of the textual descriptions. In keeping with the company's international orientation, the website languages are German and English.
Video headers on large screens and discreetly animated vector graphics emphasise the dynamics of the individual service areas, as these are used by RIVACON's customers for the strategic planning and marketing of their financial products.